Our Vision 2030

Successful business and the protection and promotion of biodiversity are two sides of the same coin.
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Successful business practices contribute to the protection and promotion of biodiversity.
Nature conservation and the economy are two sides of the same coin.
“Eco” is the new normal
The way products are manufactured and raw materials are extracted protects and promotes biodiversity around the world.
Facilitating sustainable business
Companies that operate within the planetary boundaries and protect biodiversity have an economic advantage. For the benefit of our members, we work to promote incentives for nature-based business policies.
We take a stand against measures that damage biodiversity and highlight effective alternatives.
True cost accounting
Profits at the expense of the environment are no longer an option, as companies have to bear and price in the ecological and social costs.
An intermediary between business, government and politics
The private sector and the protection of the environment are not in competition with each other. Our members work with the government and policymakers to support a sustainable transformation of the economy that benefits both business and the environment.
A home for like-minded companies
Companies that are aware of their responsibility and embrace biodiversity protection as part of their corporate philosophy will find a home in our association. This approach resonates with similar initiatives in other countries.
Credibility in the eyes of consumers
Consumers know that our members take biodiversity protection seriously and take this factor into account in their purchasing decisions.
[finalised in March 2022]
Our Vision for 2030 as PDF.
Leadership Commitment

Anchor the impacts of corporate activities on biodiversity in sustainability management.
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All signatory companies acknowledge and support the three objectives of the International “Convention on Biological Diversity” (CBD):
- conservation of biological diversity
- sustainable use of its components
- fair and equitable sharing of the benefits that arise out of the utilisation of genetic resources and commit to:
1. Analyse impacts of corporate activities and current operational dependencies with regards to biological diversity.
2. Integrate the protection of biological diversity, the sustainable use of components and the equitable sharing of benefits derived from use (the three objectives of CBD) into sustainability management systems.
3. Appoint a responsible individual within the company to steer all activities in the biodiversity sector and report to the Managing Board.
4. Define realistic and measurable objectives to improve the protection of biological diversity and its sustainable utilization, to be monitored and adjusted every two to three years, and identify challenges.
5. Publish activities and achievements related to biological diversity in the company’s annual, environmental or sustainability report.
6. Inform suppliers about the company’s biodiversity objectives and integrate suppliers accordingly and step by step.
7. Explore the potential for cooperation with scientific institutions, non-governmental organizations and/or governmental institutions with the aim of deepening dialogue and continuously improving the corporate biodiversity management system.
To demonstrate ongoing commitment, member companies shall provide the Initiative with a progress report every two years.
Our Leadership Commitment as PDF.
(Photo credits: travel-to-nature)
Our Goals

Integrating ecosystem services, supporting commitment and fostering exchange and dialogue.
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Biodiversity in Good Company aims at
- encouraging companies to integrate biodiversity and ecosystem services into their environmental and sustainability management systems and practice
- supporting individual companies’ commitment and gain new members
- participating in the development of biodiversity business cases and practical business opportunities for action
- serving as a platform for learning from each other “in good company” on how to improve biodiversity management
- leading as good examples and working together to create public awareness that mobilizes business innovation potential
- engaging in national and international dialogue with civil society and governments and forging new alliances to achieve goals together.
Our Background:
Biodiversity in Good Company was launched in May 2008 by the German Federal Ministry for the Environment, Nature Conservation, and Nuclear Safety together with its founding companies. The “Business and Biodiversity Initiative” aimed to promote corporate engagement in the preservation of biodiversity and contribute to the implementation of the international convention on biological diversity. The initiative was a global pioneer in this field.
When government funding ended, the founding companies of Biodiversity in Good Company recognized the importance of the issue and decided to continue the initiative independently as members, laying the foundation for its future work. Since August 2011, Biodiversity in Good Company has been a registered non-profit association.
Statutes (Satzung, in German) of the Biodiversity in Good Company Initiative e.V. as PDF.
(Photo credits: Mats Wappmann)
Mission Statement

Companies must be required to take responsibility for operating in harmony with nature.
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Biodiversity in Good Company is a coalition of small-, medium-and large-scale enterprises with the aim of working together and in partnership with political and societal stakeholders promote the protection and sustainable use of biodiversity.
The fulfilment of the objectives of the “Convention on Biological Diversity” (CBD) is a crucial requirement for the achievement of the Sustainable Development Goals (SDGs). It is a major task of our time, akin to climate protection.
We aim to contribute to the preservation of the earth’s natural resources which are the foundation of human existence and all economic activities. We consider it an important entrepreneurial responsibility to operate successfully in accordance with the needs of nature.
We support the economy’s voluntary commitment to protecting biodiversity and aim to create space for innovation and investment in order to pave the way for ecologically sound technologies, products and services to be successfully introduced into the marketplace. We commit to managing the benefits derived from the economic use of natural resources in favorof a sustainable development, and to sharing these benefits equally among all parties concerned.
The complete Mission Statement as PDF.