In May 2008, Germany hosted the 9th Conference of the Parties to the Convention on Biological Diversity - CoP 9. On this account the 'Business and Biodiversity Initiative' was established as an international initiative within the scope of the German chairmanship of the 'Convention on Biological Diversity' (CBD).

International companies are endorsing the Business and Biodiversity Initiative. Meanwhile, more than 40 companies have signed the
Leadership Declaration that envisages the integration of biodiversity into entrepreneurial action and management systems.
The 'Biodiversity in Good Company' Initiative is happy to announce PUMA as our new initiative member.
Here you can find 14 tips about how you can do your part to conserve biodiversity, along with links for more information.